How does your strategy survive contact with the week?
We take your company's public strategy and build an illustrative execution architecture: objectives translated into Key Results, execution cascaded by business unit and clear accountability.
Prefer not to rely on public information? Send us your strategy or internal materials directly and we'll build the analysis around that instead.
Request your analysis
Tell us about your company and we'll put together the execution architecture exercise.
Every company has two strategies.
Every company has a formal strategy and another one that becomes visible in the decisions people make every week.
The first appears in presentations, annual reports and strategic plans. The second shows up in what receives resources, which decisions move, which priorities quietly lose force and which outcomes have someone genuinely responsible for them.
That distance between declared strategy and real execution is exactly what we analyse.
We take a company's public strategy and look at it through an execution lens: what objectives it would require, where real ownership would need to sit, which execution risks may appear and how the strategy could be translated into an architecture that survives contact with the week.
This is not an attempt to recreate internal plans we cannot see. The value is in bringing an external perspective and showing where the strategy on the slide may diverge from the one the organisation is actually equipped to execute.
Here's what we did for Iberdrola.
Iberdrola's strategy is public. You can read its priorities, results and investment commitments in the information the company shares with the market.
The harder question is how a strategy of that scale reaches an organisation with tens of thousands of people, different business units, geographies and operating cycles. For this analysis we took Iberdrola's public information and built an illustrative execution architecture around it.
Public data · Illustrative method · Not advice. This is an external read of public strategy, not a representation of Iberdrola's internal OKRs.
What you get from this analysis.
An external, objective read
A perspective from outside the organisation, without its internal biases or blind spots.
An actionable architecture
Objectives translated into Key Results, with clear owners and a cascade by business unit.
No internal access required
We work from public information, or from whatever you choose to share with us directly.
20+ years of method
Built alongside real leadership teams, not as theory from a playbook.
"For more than 20 years I have worked alongside leadership teams on this, not as trainers, but as implementers. We stay until the OKRs are alive in daily operations. The architecture is the starting point; the rhythm is what makes it last."
Request your analysis
Tell us about your company and we'll put together the execution architecture exercise.